Nordic Roots
Nordic Roots is a holistic health brand based in Portland, Oregon. The company’s founder wanted her brand to embody the mid-century aesthetic, while relating back to her Scandinavian heritage. The flower design which shaped the brand was inspired by regional illustrations from the 1960s.
2021
Product Packaging
The company’s first product launch included: tinctures available in 1 ounce
& 4 ounce bottles, and loose leaf tea available in 2oz & 4oz tea bags.
Labels
Tincture labels from an early iteration of the design process below.
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Hayley Hill 